PRPL Purple Innovation, Inc.
Furnishings, Fixtures & Appliances NasdaqGS
SELL PRPL is showing a Bearish technical setup (SELL, 82% confidence) — RSI 41.6, MACD above its signal line. (Price levels withheld — underlying price history is being refreshed.)
Based on end-of-day data, updated after each U.S. market close. Not investment advice.
Trading Signals (PRPL)
How these signals performed on PRPL
Historical occurrences of each signal on this stock since January 2024, and the forward return that followed. Small samples are shown as-is—a handful of events is not a track record.
| Signal | Horizon | Times | Win rate | Median |
|---|---|---|---|---|
| RSI oversold recovery | 5d | 12 | 41.7% | -0.78% |
| 10d | 11 | 45.5% | -1.45% | |
| 20d | 11 | 45.5% | -8.07% | |
| RSI overbought reversal | 5d | 7 | 14.3% | -5.87% |
| 10d | 7 | 14.3% | -7.76% | |
| 20d | 7 | 28.6% | -15.63% | |
| MACD golden cross | 5d | 21 | 47.6% | -0.07% |
| 10d | 20 | 55.0% | +0.81% | |
| 20d | 20 | 40.0% | -2.42% | |
| MACD death cross | 5d | 20 | 25.0% | -5.35% |
| 10d | 20 | 35.0% | -3.54% | |
| 20d | 20 | 40.0% | -4.37% | |
| MA20/MA60 golden cross | 5d | 5 | 20.0% | -3.96% |
| 10d | 5 | 40.0% | -6.75% | |
| 20d | 5 | 20.0% | -17.00% | |
| MA20/MA60 death cross | 5d | 6 | 16.7% | -9.72% |
| 10d | 6 | 66.7% | +3.86% | |
| 20d | 5 | 40.0% | -1.16% |
Sample period from 2024-01-01 to the latest close. Returns are gross of transaction costs and do not account for liquidity. A small number of occurrences is not statistically meaningful. Full method and market-wide results: backtest.php. Not investment advice.
Overall Signal
SELL
Strong sellish signal based on multiple indicators.
Key Price Levels
Support Levels
- Strong Support $1.22
- Medium Support $1.66
- Weak Support $2.09
Resistance Levels
- Weak Resistance $2.95
- Medium Resistance $3.38
- Strong Resistance $3.82
Stop Loss Suggestions
- Conservative $3.57
- Moderate $3.17
- Aggressive $3.6
Analyst Ratings
Current Rating
Signal Indicator
| Indicator | Signal | Strength | Timeframe |
|---|---|---|---|
| Moving Averages | SELL |
|
Short & Medium Term |
| Oscillators | SELL |
|
Short Term |
| Trend Indicators | SELL |
|
Medium Term |
| Volume Indicators | SELL |
|
Short & Medium Term |
| Support/Resistance | NEUTRAL |
|
Short Term |
Price Outlook Price Target Probabilities (PRPL)
Quarterly Outlook :
2026-11-04
Bullish Scenario
from current 42.55%
Strong upward momentum and confirmed bullish trend, with potential for significant price appreciation. Indicators point to sustained buying pressure. ADX (31.42) indicates a strong trend. +DI > -DI suggests strong bullish directional bias. RSI (49.54) is in bearish territory, indicating downward momentum. MACD line (-0.03) is below Signal line (0.41) (bearish crossover), confirming downward momentum. Both lines are below zero, reinforcing bearish trend. Current Weekly ATR is 0.70, indicating the average weekly price range.
2026-11-04
Base Scenario
from current 0%
Price is likely to continue its moderate trajectory, reflecting underlying market conditions and historical volatility. Indicators suggest a balanced outlook. ADX (31.42) indicates a strong trend. +DI > -DI suggests strong bullish directional bias. RSI (49.54) is in bearish territory, indicating downward momentum. MACD line (-0.03) is below Signal line (0.41) (bearish crossover), confirming downward momentum. Both lines are below zero, reinforcing bearish trend. Current Weekly ATR is 0.70, indicating the average weekly price range.
2026-11-04
Bearish Scenario
from current -42.55%
Increased selling pressure and potential for a significant price correction or downtrend. Indicators suggest waning bullish momentum or strengthening bearish forces. ADX (31.42) indicates a strong trend. +DI > -DI suggests strong bullish directional bias. RSI (49.54) is in bearish territory, indicating downward momentum. MACD line (-0.03) is below Signal line (0.41) (bearish crossover), confirming downward momentum. Both lines are below zero, reinforcing bearish trend. Current Weekly ATR is 0.70, indicating the average weekly price range.
Annual Outlook
2026-11-04
Bullish Scenario
from current 85.11%
Long-term bullish trend with strong fundamental catalysts and sustained institutional buying. Expect significant capital appreciation over the year. ADX (31.42) indicates a strong trend. +DI > -DI suggests strong bullish directional bias. RSI (49.54) is in bearish territory, indicating downward momentum. MACD line (-0.03) is below Signal line (0.41) (bearish crossover), confirming downward momentum. Both lines are below zero, reinforcing bearish trend. Current Weekly ATR is 0.70, indicating the average weekly price range.
2026-11-04
Base Scenario
from current 0%
Steady long-term growth consistent with market and industry averages. Price expected to follow a typical growth trajectory. ADX (31.42) indicates a strong trend. +DI > -DI suggests strong bullish directional bias. RSI (49.54) is in bearish territory, indicating downward momentum. MACD line (-0.03) is below Signal line (0.41) (bearish crossover), confirming downward momentum. Both lines are below zero, reinforcing bearish trend. Current Weekly ATR is 0.70, indicating the average weekly price range.
2026-11-04
Bearish Scenario
from current -85.11%
Long-term bearish trend with significant headwinds from economic factors, industry disruption, or company-specific issues. Expect notable price depreciation. ADX (31.42) indicates a strong trend. +DI > -DI suggests strong bullish directional bias. RSI (49.54) is in bearish territory, indicating downward momentum. MACD line (-0.03) is below Signal line (0.41) (bearish crossover), confirming downward momentum. Both lines are below zero, reinforcing bearish trend. Current Weekly ATR is 0.70, indicating the average weekly price range.
Technical Analysis (PRPL)
Trend Identification
EMA
Exponential Moving Average
Current price (2.52) is below both Short MA (2.56) and Long MA (4.48). This indicates strong bearish momentum. Short MA (2.56) is below Long MA (4.48), a bearish crossover ('Death Cross' if it's a significant period). This indicates a downward trend. MAs (2.56, 4.48, 2.86) show mixed alignment, suggesting market indecision or range-bound activity. Consider short positions. Use the MAs as dynamic resistance levels.
MACD
Moving Average Convergence Divergence
MACD line is above the Signal line (bullish crossover). This indicates upward momentum. Histogram (0.1400) is positive and expanding, confirming bullish momentum. Both MACD and Signal lines are below the zero line, reinforcing bearish momentum (bearish territory). A bullish crossover below the zero line can indicate a reversal from a prior downtrend. Consider this as a potential early buy signal.
ADX
Average Directional Index
ADX (21.92) indicates a developing or weakening trend. -DI (28.05) is above +DI (24.51), suggesting a bearish directional bias. Be cautious with current positions. Monitor for trend continuation or reversal signals.
Momentum Measurement
RSI (2026-11-04)
Relative Strength Index
RSI (41.61) is in the bearish territory, but not yet oversold. This indicates downward momentum. Monitor for continuation or signs of strength.
OBV (2026-11-04)
On-Balance Volume
OBV (-7942089.00) is falling, indicating selling pressure and distribution. Price is falling and OBV is falling. This is bearish confirmation, indicating selling pressure supports the price decrease. Consider holding short positions or initiating new ones. Volume is supporting the trend.
Stochastic (2026-11-04)
Stochastic Oscillator
Stochastics (%K: 28.63, %D: 46.54) are in the neutral zone (between 20 and 80). A bearish crossover (%K below %D) is observed. This indicates downward momentum. Be cautious if it's already in the oversold region.
CCI (2026-11-04)
Commodity Channel Index
CCI (6.89) is between 0 and +100. This indicates bullish momentum is present, but not yet extreme. A move above 0 from negative territory (bullish zero-line cross) can indicate a potential buy signal.
Volatility Measurement
ATR (2026-11-04)
Average True Range
Current ATR is 0.4000. ATR indicates average volatility. Market conditions are relatively stable.
Bollinger Bands (2026-11-04)
Volatility Bands
Current price (2.52) is within the Bollinger Bands (1.74 - 3.37). This suggests the price is trading within its typical volatility range. Price is below the Middle Band (2.56), indicating short-term bearish bias. Bollinger Bands are wide. This indicates high volatility. Prices tend to revert to the mean after extended periods of high volatility.
Risk Management & Potential Reversals (PRPL)
SAR (2026-11-04)
Parabolic Stop and Reverse
SAR points above price indicate bearish trend. Current SAR at 3.57 is 41.67% from price. Consider SAR as a potential take-profit level or to confirm a downtrend.
Stochastic (2026-11-04)
Approaching Oversold
Stochastic is approaching oversold territory (28.6). No reversal signal yet. Monitor for potential bullish crossover (K above D) or entry into oversold (20-) followed by reversal. Current crossover status: Bearish.
RSI (2026-11-04)
Reversal Perspective
Current RSI level is in neutral territory. No RSI divergence detected. Current RSI level doesn't suggest imminent reversal.
Bollinger Bands (2026-11-04)
Reversal Perspective
Bollinger Bands are widening, indicating high volatility and potential strong trend continuation.Price is in the middle of bands with normal bandwidth. No indication of imminent volatility expansion or reversal.
Holder List Top 20 (PRPL)
| Holder Name | Holder Type | Shares | Pct. Held | Date Reported |
|---|---|---|---|---|
| Coliseum Capital Management, Llc | INSTITUTIONAL | 46855291 | 43.3% | 2025-03-31 |
| Blackrock Inc. | INSTITUTIONAL | 4153207 | 3.84% | 2025-03-31 |
| Wasatch Advisors LP | INSTITUTIONAL | 3986237 | 3.68% | 2025-03-31 |
| WASATCH FUNDS TRUST-Wasatch Micro Cap Fund | MUTUALFUND | 3959462 | 3.66% | 2025-03-31 |
| No Street GP LP | INSTITUTIONAL | 3878970 | 3.58% | 2025-03-31 |
| FMR, LLC | INSTITUTIONAL | 3437926 | 3.18% | 2025-03-31 |
| Vanguard Group Inc | INSTITUTIONAL | 2965484 | 2.74% | 2025-03-31 |
| VANGUARD INDEX FUNDS-Vanguard Total Stock Market Index Fund | MUTUALFUND | 1645889 | 1.52% | 2025-03-31 |
| Geode Capital Management, LLC | INSTITUTIONAL | 1375525 | 1.27% | 2025-03-31 |
| iShares Trust-iShares Russell 2000 ETF | MUTUALFUND | 1329499 | 1.23% | 2025-04-30 |
| State Street Corporation | INSTITUTIONAL | 1222295 | 1.13% | 2025-03-31 |
| Dynamic Advisor Solutions LLC | INSTITUTIONAL | 901176 | 0.83% | 2025-03-31 |
| VANGUARD INDEX FUNDS-Vanguard Extended Market Index Fund | MUTUALFUND | 873128 | 0.81% | 2025-03-31 |
| Invenomic Capital Management, LP | INSTITUTIONAL | 759953 | 0.7% | 2025-03-31 |
| NORTHERN LIGHTS FUND TRUST II-Invenomic Fund | MUTUALFUND | 613418 | 0.57% | 2025-01-31 |
| iShares Trust-iShares Russell 2000 Value ETF | MUTUALFUND | 574698 | 0.53% | 2025-04-30 |
| Fidelity Salem Street Trust-Fidelity Small Cap Index Fund | MUTUALFUND | 571967 | 0.53% | 2025-02-28 |
| Fidelity Concord Street Trust-Fidelity Extended Market Index Fund | MUTUALFUND | 308231 | 0.28% | 2025-04-30 |
| SCHWAB STRATEGIC TRUST-Schwab U.S. Small-Cap ETF | MUTUALFUND | 272900 | 0.25% | 2025-02-28 |
| VANGUARD SCOTTSDALE FUNDS-Vanguard Russell 2000 Index Fund | MUTUALFUND | 261516 | 0.24% | 2025-02-28 |